Visionaire 37 features Diana Vreeland's legendary memos to the editors, bookers and assistants on her staff at Vogue, which act as a record her obsessions and her relationships. In one, with the subject line: “Ironing ones hair with an iron”, there is only one sentence: “What has happened to this delightful idea, we have not heard about it lately.” The memos were usually dictated to one of her secretaries, usually from her home in the morning or, after twelve, at her office in the Graybar Building on Lexington Avenue, with its faux leopard-skin carpet and red walls covered with photographs and clippings neatly lined up and attached with pushpins. Visionaire 37 offers readers an intimate look into Vreeland’s controversial and historic creative reign at Vogue by publishing these fabled inter-office memos in an appropriately exclusive edition portfolio. Loosely bound and wrapped in red cording, Visionaire 37 reproduces a select 150 of the 400 surviving memos that detail Vreeland's thoughts on fashion, photographers, and models and reveals the inner workings of the world's most powerful fashion magazine.
A clean copy, some minor fading to box. Some stitch-binding is coming undone. Numbered 0995.